Entering the digital environment structurally and building a solid presence over time was Hummel Connector Systems' main challenge. The brand needed to position its industrial authority online and ensure continuous growth. For 7 years, Wys has acted as a strategic partner in a complete full-service marketing project.
Hummel Connectors sought to enter the digital environment with clear positioning, professional presentation, and alignment with its relevance in the industrial sector. The challenge involved structuring the online presence from the ground up, gaining consistent visibility, and strengthening the brand.
Wys took over the full-service marketing operation, acting strategically and continuously. Our project integrated brand positioning, content production, and performance marketing. Over these 7 years, we have ensured growth and relevance in the online environment.
"The partnership with Wys greatly strengthens our digital presence. With excellent visual creations and strategic posts, they deliver exactly what Hummel seeks: technology and marketing working together to generate solid and continuous results."
We combine strategy, creativity, and data to strengthen the Hummel brand with a solid digital presence and measurable results.
Creation of the corporate website aligned with brand positioning and best practices in usability and performance.
Planning, creation, and management of content to strengthen digital presence, authority, and audience relationship.
Planning and execution of digital campaigns focused on visibility, demand generation, and performance.
Search engine optimization and SEO/GEO strategies to expand organic reach and strategic regional presence.
