Strengthening the presence of an international brand in the Brazilian market was OSDA Solar's main challenge. The Chinese-origin company needed to structure its communication and positioning in Brazil. Wys acted with full-service marketing, website creation, and audiovisual content production to support the brand's entry and consolidation in the country.
Panini sought to expand the GoGo’s experience — Disney licensed figurines — into the digital environment, creating an innovative solution that resonated with children and adolescents. The challenge was to develop and launch an app that was intuitive, fun, and technically robust, respecting the Disney universe and amplifying audience engagement with the brand.
Wys was responsible for developing a complete solution for the GoGo’s Motion project, acting from brand creation to the delivery of the finished app. We created the logo and the app's visual identity, promotional campaign artwork, and developed the application itself. The solution integrated creative strategy, UX/UI, and technology, resulting in an interactive, innovative digital experience aligned with the GoGo’s characters' universe.
Full-service marketing strategy to support the entry and consolidation of an international brand in the Brazilian market.
Creation of the corporate website aligned with brand positioning and best practices in usability and performance.
Planning, creation, and management of content to strengthen digital presence, authority, and audience relationship.
Planning and execution of digital campaigns focused on visibility, demand generation, and performance.
Production of strategic content at brand events, generating high-impact materials for communication and engagement.
